These 7 Mistakes Can Make Your Marketing Automation Investment Worthless

If you’re an entrepreneur, at some point you have to put on your “sales and marketing” hat. All good entrepreneurs are marketers, even if by default.
Automation Demystified: 5 Steps to Streamline Your Process

Launching an email automation solution takes some work. But it doesn’t need to be complicated—and you probably already understand the process and its benefits better than you know.